Sea Freight / Other / Economy / International
Maersk hints at investment in Brazil
6 Nov 2019 - by
Maersk Line has hinted that it is on the hunt for forwarding acquisitions in South America, but identified tech investment and investment in physical infrastructure as drawbacks.
Chief executive for Latin America & the Caribbean, Lars Nielsen, told delegates at last week’s TOC Americas Container Supply Chain event in Cartagena: “We haven’t so far invested in any Latin American start-ups, but we have been looking at Brazil where there are some digital-first freight forwarders that are using artificial intelligence – so it is very localised but there are some interesting projects.
“We have also made investing in the cold chain a key priority, but there are two things lacking in Latin America – tech investment and investment in physical infrastructure,” he added.
However, the digital revolution is beginning to spread across the region, according to Maximiliano Casal, founder and chief executive of what is claimed to be Latin America’s first digital freight forwarder, Mexico-based Nowports.
Casal told delegates the firm used AI and predictive logistics to help lower shippers’ costs – targeting SME customers in the e-commerce, automotive, perishables and construction industries.