Iata launches new standard for perishables

Iata’s director general and CEO, Alexandre de Juniac.

The International Air Transport Association (Iata) has launched a new industry certification - the Center for Excellence for Perishable Logistics (CEIV Fresh) - to improve the handling and the transport by air of perishable products. 

“Shippers dealing with CEIV Fresh certified companies will have the assurance that they are operating to the highest quality and standards in the transport of perishable products,” said Alexandre de Juniac, Iata’s director general and CEO.

Perishable products have specific time and temperature requirements. “The CEIV Fresh program meets these exacting requirements primarily based on the Iata Perishable Cargo Regulations (PCR) which combine professional regulatory and operational input from industry and government experts,” he said. 

The Airport Authority Hong Kong (AAHK), Cathay Pacific, Cathay Pacific Services Limited (CPSL) and Hong Kong Air Cargo Terminals Limited (HACTL) were the first organisations to pilot the programme, taking a community approach to certification.

“Successful shipment requires the alignment of many stakeholders. Shippers can have peace of mind knowing that every entity handling their goods is operating to the same standards,” said Glyn Hughes, Iata global head of cargo. 



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